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TikTok EU users exceed 170 million: AI review cleared 24.5 million pieces of content in half a year, as well as new applications of static residential IPs

2025-09-129 Minute

On September 4, 2025, TikTok released the fifth EU Digital Services Act transparency report. For me, this report is not only a window to understand the development trends of the platform, but also a window to observeAccount security and IP management strategieskey basis. As a practitioner who has long studied cross-border social media and overseas growth, I increasingly find that: whether the account can run stably depends on the content you use.Static residential IPclosely related.

Today, let’s take a look at some key data in the report, combined with LIKE.TGResidential Proxy IPPractical applications, talk about account security, compliance and future trends.

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TikTok user scale: EU exceeds 170 million

As of June 2025, the total number of TikTok users in the EU will reach170 million, an increase of 25% compared to September 2023. In other words, in less than two years, TikTok has added more than one-third of its new users in Europe.

What does this data show?

Wide coverage: Not only big markets like France and Germany, but also users in Spain and Italy are growing rapidly.
Registration becomes more difficult: With the upgrade of platform risk control, if you use a data center IP or an IP that changes frequently, it is easy to trigger "suspicious activities" or even be directly restricted.
The role of static residential IP is highlighted: For example, on LIKE.TG, I have tested local residential IPs in France and Germany, and the account registration pass rate and retention rate are significantly higher.

Case sharing:

Last year, I helped a Spanish beauty brand team enter TikTok. Initially, they used cheap data center IPs, but within a week, three accounts were determined to be "abnormal logins." Later, I switched to LIKE.TG's static residential IP to simulate the local real user network. The account became stable and advertising ran smoothly.

Content moderation: A new phase led by AI

TikTok’s governance model is rapidly shifting from manual review to AI review.

In the first half of 2025 (January-June), TikTok will be removed24.5 million pieces of illegal content, an increase of 15% over the same period last year. in:

The AI detection rate of mental and behavioral health content increased from 49% to 90%;
The detection rate of youth safety-related content increased from 38% to 77%.

This means that more and more content is intercepted directly by machines. Although the manual team has been reduced by 26%, it has begun to focus on complex scenarios such as hate speech, bullying, and false information.

This and we useStatic residential IPWhat does it matter? Because TikTok’s risk control system also relies on algorithms to determine whether an account “looks like a real user.” If the IP jumps frequently or is displayed as a computer room segment, it may be marked as "abnormal" by the AI system. Static residential IPs, especially local native IPs like LIKE.TG, are closer to natural user behavior and easier to maintain account security under AI risk control.

Advertising governance: The number of illegal removals doubled

The report mentioned that TikTok will be removed from the shelves in the first half of 20252.5 million illegal ads, 1 million more than in the second half of last year.

Key rectification items include:

Intellectual property infringement (removal volume increased by more than 100%);
Adult and political ads (double cleanup).

For our advertising users, this reminds us of two important points:

Platforms pay more and more attention to the compliant advertising environment;
The stability of the account IP directly determines whether the delivery is smooth.

Case sharing:

A German seller of 3C products whose advertising was often suspended before. After investigation, it was found that the problem was not with the advertising materials, but because their accounts frequently switched logins from different IPs. After switching to the static residential IP provided by LIKE.TG, the ads ran smoothly, and subsequent ROAS increased by 12%.

User behavior and market trends

Average daily usage time: More than 35 minutes.
User structure: Female users account for 62%, and young people are still the main force.
Regional Highlights: Spain and Italy are the fastest growing markets.

In these emerging high-growth markets, platforms have higher requirements for “account authenticity.” Many users who frequently publish or place advertisements choose to useStatic residential IPTo ensure the long-term stability of the account. I personally suggest that if you operate across countries, it is best to plan a stable set of local IPs in advance, such as the "native country nodes" provided by LIKE.TG, which can save you a lot of trouble.

Case sharing:

During operation, an Italian cross-border e-commerce company found that using residential IP diversion accounts in different cities not only reduced the risk of account suspension, but also made it closer to the behavior habits of local audiences, and the advertising conversion rate increased by 8%.

Future Challenges: The Balance between AI and Compliance

The trend I see is: In the future, social platforms will form a dual-track model of "AI handles routine + humans are responsible for complexity."

But there are many challenges:

AI efficiency vs. cultural context understanding: Such as humorous or satirical content, which is easily misjudged by machines.
Compliance and Privacy: The European Union has strict requirements for data localization and privacy protection, which means that account IP must be more "closer to the truth."

In this context, LIKE.TGstatic residential IPThere are greater advantages:

Strong localization features and low compliance risks;
High stability, suitable for advertising and long-term account management;
Supports multiple country nodes to facilitate multi-market layout.

Frequently Asked Questions (FAQ)

Q: If I am currently using a dynamic IP, do I have to switch to a static residential IP?

A: It is not necessary to switch immediately, but if you have a long-term operation plan, a static residential IP will be more secure and stable, especially when it comes to advertising and cross-region management.

Q: What is the difference between static residential IP and data center IP?

A: Data center IPs are cheap, but they are easily identified as non-real users and are risky; static residential IPs are closer to natural users and are suitable for TikTok account registration, long-term account maintenance and advertising.

Q:like.TGWhat areas can the provided IP cover?

A: Currently, there are native IPs in the United States, Japan, Malaysia, Singapore and other countries. The EU nodes are also continuing to expand, suitable for most cross-border sellers and teams.

Q: After the account is blocked, can it still be solved by changing the IP?

A: IP is just one factor. If the account content or operation violates the platform rules, changing the IP will not save you. But if the problem is abnormal logins caused by the network environment, switching to a stable static residential IP can significantly reduce the risk.

write at the end

TikTok’s users in the EU have exceeded 170 million, which is a sign that the short video model has matured. What deserves our more attention behind the scenes is the transformation of platform governance from "human" to "AI" and the improvement of account compliance.

If you want to operate stably in the TikTok EU market, my advice is:

The content must be compliant and avoid stepping on red lines;
The network must be stable and choose the right oneStatic residential IP.

Currently LIKE.TG is providing free benefits:

👉 Get [Free Residential Proxy IP] and experience native residential IPs from many countries, which is suitable for you who want to test the market.

📩Contact information:

Telegram Account Manager:@LIKETGLi

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