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LinkedIn Launches AI-Powered Ad Tools for Marketers
LinkedIn introduces new AI-driven creative features including Brand Kits, ad copy generation, and personalized variants to streamline professional promotions.
LinkedIn and Bain Report Reveals Key B2B Buying Psychology
New LinkedIn-Bain research shows 40% of B2B deals stall due to buyer indecision, with defensibility outweighing price or product quality in purchase decisions.
LinkedIn Tests Suggested Feeds to Boost Topical Engagement
LinkedIn is experimenting with suggested topic-based feeds for select users, aiming to enhance professional engagement and news consumption on the platform.
LinkedIn Launches AI-Powered Premium Apply Assistant for Job Seekers
LinkedIn introduces an AI-driven Premium Apply Assistant to streamline job applications for paid users, automating role matching and cover letter generation.
LinkedIn Launches Collaborative Posts for Creators
LinkedIn introduces collaborative posts, enabling creators to co-author content with other members. The feature is currently in testing with select users.
LinkedIn Expands Brand Kit Feature for AI-Powered Marketing
LinkedIn's new Brand Kit tool helps marketers maintain consistent branding across AI-generated ads and content. Currently in limited testing, the feature analyz
LinkedIn Expands Profile Skills with Connected Apps Integration
LinkedIn introduces connected apps to verify technical skills on user profiles, partnering with platforms like HubSpot, GitHub Copilot, and Adobe for dynamic sk
LinkedIn Adds GIF Support in Comments to Boost Engagement
LinkedIn introduces GIF replies in comments and streamlines post actions, offering users new ways to interact professionally while maintaining platform simplici
LinkedIn Expands Creator Insights with Network Reach Data
LinkedIn introduces detailed analytics showing post reach breakdown between followers and non-followers, helping creators refine their content strategy.
LinkedIn Launches New Word Puzzle Game 'Wend'
LinkedIn expands its gaming portfolio with Wend, a Wordle-inspired word find puzzle that challenges players to solve logic-based word grids. The platform now of
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