Product Information
What is Pencil?
Pencil is an AI ad generator that assists e-commerce brands and agencies in creating unlimited ad creatives for social media platforms. It merges generative AI with human creative input to deliver fast, cost-effective, and impactful advertising variations.
How to use Pencil?
1. Connect your data: Integrate ad accounts into the system to learn from successful ads and gain insights. 2. Connect your assets: Import brands, images, videos, and product information from your store or asset library. 3. Generate or receive ads: Use AI generation to create new static and video ad creatives in minutes or receive ad creatives from the creative assistant. 4. Edit ads: Use a drag-and-drop editing experience to instantly modify ad creatives. 5. Analyze performance: Gain insights into the elements, copy, tags, etc., that drive ad success. 6. Compare benchmarks: Use benchmark data to compare your messaging, strategies, and results with peer brands.
Core Functions of Pencil
AI Generation: Use AI to generate static and video ad creatives for all social channels and formats in minutes.
AI Prediction: Save on ad testing costs with AI predictions backed by over $1 billion in ad spend.
Editing: Easily make real-time changes to ad creatives with a drag-and-drop editing experience.
Insights: Understand what works in your ads and why with insights on copy, elements, tags, and more.
Benchmark Data: Compare your ad messaging, strategies, and results with other brands in the same industry.
Usage Scenarios of Pencil
- Lead generation: Generate ad creatives to drive customer engagement and acquire leads.
- Customer engagement: Create compelling ad variations to boost engagement and brand awareness.
- Customer support: Use ad creatives to inform and support customers.
- Brand benchmarking: Compare your ad performance with other brands in the same industry to identify areas for improvement.
Common Questions about Pencil
What is Pencil?
How does Pencil work?
Can Pencil generate ad creatives for multiple social media channels?
What insights can I get from Pencil?
Can I edit the ad creatives generated by Pencil?
Is there a free trial available?




















