Product Information
What is Smaato?
Smaato is the world's leading mobile RTB advertising exchange platform (SMX), assisting mobile app developers and publishers in increasing their global advertising revenue.
Flurry is dedicated to optimizing the mobile experience for people around the world. Flurry's market-leading analytics software is integrated into over 540,000 smartphone and tablet applications across more than 1.4 billion devices globally, providing the company with unparalleled insights into mobile consumer behavior. Flurry translates these insights into accelerated revenue and growth opportunities for app developers, as well as more effective advertising solutions for brands and marketers to engage audiences on mobile devices.
How to use Smaato?
Smaato is a global digital ad tech and monetization platform that helps mobile app developers and publishers increase ad revenue through its RTB ad exchange, offering solutions for brands and marketers to reach audiences on mobile devices. Now part of Verve Brand+ Marketplace, it provides cross-channel (CTV, mobile, web) ad exchange services.
Core Functions of Smaato
Publishing
Location-based
Usage Scenarios of Smaato
- Mobile app developers and publishers increasing ad revenue.
- Brands and marketers reaching audiences on mobile devices.
- Publishers delivering seamless, engaging experiences to global audiences.
- Buyers activating curated audiences on CTV, mobile, and web.
- Publishers maximizing inventory efficiency via open exchanges and programmatic deals.
- Build proprietary 'walled gardens' for greater transparency.
Common Questions about Smaato
What does Smaato do?
How do I use Smaato?
What are the core functions of Smaato?
What are the application scenarios of Smaato?
