Product Information
What is Clay?
Clay is a tool designed to simplify and automate the process of finding potential leads. It integrates over 50 data sources, enabling users to instantly create highly targeted lead lists. With Clay, users gain access to a wide range of data, including company executives, departmental headcount growth, product listings, social media profiles, company overviews, job openings, and more.
How to use Clay?
To use Clay, first register for an account. After logging in, you can connect to over 50 data sources and select specific data points to include in your lead list. Clay offers multiple integration options with CRM platforms for easy connection to your existing tools. You can also use the Chrome extension to capture leads from anywhere on the internet. Clay provides AI-generated email templates and personalized marketing campaigns to enhance your outreach. You can automate company research, enrich leads, track job changes, find work emails, search tech stacks, and more.
Core Functions of Clay
Access to over 50 data sources
Instantly build highly targeted lead lists
Integrates with over 50 CRM platforms
Scrapes leads from anywhere on the internet
AI-generated email templates
Automated company research
Enriches leads with additional data
Finds job changes and work emails
Searches tech stacks
Writes personalized marketing campaigns
Connects with local businesses
Automates lead generation using GPT-4
Usage Scenarios of Clay
- Build outbound calling campaigns.
- Find and connect with local businesses.
- Enrich leads with additional data.
- Automate lead and company research.
- Use AI to write personalized marketing campaigns.
- Automate job change notifications.
- Search for companies by tech stack.
- Score website relevance by keywords.
- Automate data enrichment for CRM platforms.
- Scrape leads from various online sources.
Common Questions about Clay
Can I use Clay to scrape leads from any website?
Does Clay provide AI-generated email templates?
Can I integrate Clay with my existing CRM platform?
How do I use Clay to find local businesses?
Are there any limits to the number of leads I can generate with Clay?



















