New Zealand Plans Social Media Ban for Teens Under 16
New Zealand proposes banning social media for users under 16, joining Australia in restricting teen access. The bill may delay until after November elections.
How social platforms measure video views
How social platforms measure video views
Snapchat Announces New Pharma Ad Option with Multi-CTAs
Snapchat announced a new ad option for pharma marketers on Tuesday, enabling multi-CTA attachments for health and safety notes and product disclosures.
Snapchat Report Examines Youth Humor in Marketing
Snapchat partnered with Omnicom surveying more than 6,000 users aged 13-28 from six countries on youth humor connections and marketing comedy value.
Snapchat Launches Ads MCP Server
Snapchat has introduced its Ads Model Context Protocol server, enabling advertisers to integrate third-party AI tools like Claude and ChatGPT for creating and refining campaigns. This provides data access for informed guidance, with admin controls on permissions. (152 characters)
Snapchat Shares Ad Advice for Brands
Snapchat advises brands on using its platform for reaching Gen Z and Millennials with immersive ads, high-intent targeting, and budget control. It highlights suitability for small businesses, e-commerce, and consumer brands, while noting limitations for complex targeting. (152 characters)
Snapchat Adds 10M Daily Users in Q2 2026
Snapchat added 10 million more daily global active users QoQ in Q2 2026. Snap Inc. revenue rose 19% YoY to about $1.6 billion, ad revenue grew 9%.
Snapchat Demotes AI Videos on Spotlight
Snapchat updates its Spotlight algorithm to exclude wholly AI-generated videos from recommendations, aiming to prioritize authentic human content and improve user experience, while allowing AI-enhanced videos with transparency.
Snapchat Demotes AI Videos on Spotlight Feed
Snapchat updates its Spotlight algorithm to prioritize authentic, human-made content by demoting wholly AI-generated videos, aiming to enhance user experience a
Snapchat Enhances Lead Gen via HubSpot Tie-Up
Snapchat's new HubSpot integration streamlines lead generation for brands targeting Gen Z and millennials, enabling seamless campaign setup and CRM connectivity
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